Bringing a Campaign to Life with Print
Cactus Feeders established its 501(c)(3) nonprofit, Cactus Cares, committed to feeding a hungry world, starting with family, friends, and neighbors. With a strong brand identity, mission, story and launch campaign set to roll out, printed elements were created to help reinforce brand awareness.
The goal of the internal awareness campaign was to keep a constant reminder for employees that they have an active role in this nonprofit and how it impacts their communities.
The launch was a huge success for Cactus Cares and set a good foundation for the nonprofit to grow awareness and participation. Employees have stepped up to take active roles in their communities.